David Summerton Business Consulting
Sales Coaching Essentials Having a skilled and professional sales team is a key ingredient for success for any organisation – a multi-year coaching programme generates high revenue growth. The challenge is, however, designing a coaching package that equips and helps develop enthusiastic and motivated sales professionals. The key ingredients here are: Measuring the impact across …
The Key Principles Of Sales Account Management What is the point of spending a lot of time, energy and money in growing your sales network only then to find that as fast as you add a customer to your database others leave without you even knowing why! That sounds like complete madness! By adopting a …
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How To Manage Your Sales Accounts What is the point of spending a lot of time, energy and money in growing your sales network only then to find that as fast as you add a customer to your database others leave without you even knowing why! That sounds like complete madness! By adopting a Sales …
Using AIDA To Boost Your Sales Performance AIDA describes the basic process by which people become motivated to act on an external stimulus, including the way that successful selling happens and sales are made. A - Attention I - Interest D - Desire A - Action The AIDA process also applies to any advertising or …
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