An Essential Entrepreneurial Strategy

An Essential Entrepreneurial Strategy Running your own business is a very exciting but demanding process, not having to follow a corporate plan with which you may, or may not, fully agree with and subscribe to. You are now in the envious position of making and shaping your OWN strategy and are free from the constraints …

The Building Blocks For Successful Entrepreneurs

The Building Blocks For Successful Entrepreneurs For successful and long-term business development there are four key areas or themes that need to be uppermost in your mind when setting out on your Entrepreneurial journey. Theme 1: Entrepreneurial Behaviours. This includes identifying opportunities, obtaining and levering in resources to allow the business to grow, networking, creativity …

What Is Entrepreneurship?

What Is Entrepreneurship? Having an idea worth chasing, thinking of products and services that people need but cannot find, making a profit, re-investing profits to grow the business, doing something very different and being at the cutting edge of the market. All worthy descriptions about how you want your business to grow and develop: you …

Marketing Skills For The Entrepreneur – The Four “Is”

Marketing Skills For The Entrepreneur – The Four “Is” Entrepreneurs are at the very heart of their businesses, driving forward with a passion that is not normally seen from managers who are embedded in the warmth of an established organisation. With such a dynamic and fast-paced working environment, the traditional ideas around marketing rapidly become …