David Summerton Business Consulting
The 5 Key Business Growth Challenges Facing An Entrepreneur Starting a business is a huge accomplishment for most entrepreneurs and the accomplishment of a lifetime dream. Starting a business does, however, involve a lot of challenges and a high degree of risk but experience shows that the five most critical tests are outlined below: Depending …
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Innovation Principles For Entrepreneurs Entrepreneurs usually start with an idea and then try to find a market for it. Ideas are prompted by personal experience or the knowledge that things can be done in a better, more efficient way. Entrepreneurial innovation tends to flow from inventions that find a new home in the marketplace rather …
Marketing Skills For The Entrepreneur – The Four “Is” Entrepreneurs are at the very heart of their businesses, driving forward with a passion that is not normally seen from managers who are embedded in the warmth of an established organisation. With such a dynamic and fast-paced working environment, the traditional ideas around marketing rapidly become …
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