How To Structure A Feasibility Study

Managers are frequently called upon to look into the worth of a particular plan of action or the launch of a new product or more simply to review the structure of their Teams.

The gaping bear-trap waiting for you lies in producing a plan that does not deal scientifically or analytically with the issue. Only a fool would turn up to the meeting where you are about to present your ideas and opinions with a dog-eared piece of paper and hope for the best. Similarly those who burn many hours of energy coming up with a 100 page epic on all things irrelevant await the same fate.

Numbing rejection, humiliation and wasted effort.

The best approach, in common with all things managerial, is to have a plan and stick to it.

Perhaps you might want to consider the use of a Feasibility Template as below.

  1. Executive Summary
  2. Overview of the Project/Issue
  3. Economic Overview of the subject area/matter
  4. Site and Location Analysis – what are the physical parameters of the Project?
  5. Market Assessment
  6. Operational Aspects
  7. Financial Analysis
  8. Recommendations
  9. Schedule of Action

Remember Failure To Prepare will always mean Prepare To Fail!

Good Luck!

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